| The FAME Index - User Magazines -up to 22 March 08 |
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|
|
|
| Manufacturer, Marketer Campaign |
Media |
Female appeal, benefit |
Attractive design |
Memorable |
Evocative, enticing, engaging |
Average |
| |
rating/10 |
| |
|
|
|
| Next - Mac |
Heat Mag 7 Mar |
7.00 |
7.00 |
7.00 |
7.00 |
7.00 |
| Showtime - Kylie Minogue |
Heat Mag 7 Mar |
7.00 |
6.00 |
6.00 |
6.00 |
6.25 |
| Gillette Venus Breeze - Double successive pp |
Heat Mag 7 Mar |
8.00 |
8.00 |
8.00 |
8.00 |
8.00 |
| Ford - clever Fiesta |
Heat Mag 7 Mar |
6.00 |
6.00 |
7.00 |
6.00 |
6.25 |
| Specsavers - 2 for 1 |
Heat Mag 7 Mar |
8.00 |
8.00 |
8.00 |
8.00 |
8.00 |
| Toyota - Aygo car |
Heat Mag 7 Mar |
5.00 |
6.00 |
5.00 |
4.00 |
5.25 |
| M&S - minx & match limited col - double pp |
Heat Mag 7 Mar |
8.00 |
8.00 |
8.00 |
8.00 |
8.00 |
| 3 - ready steady play - mobile broadband |
Heat Mag 7 Mar |
7.00 |
8.00 |
7.00 |
7.00 |
7.50 |
| Appletiser - 100% fruit juice |
Heat Mag 7 Mar |
7.00 |
8.00 |
7.00 |
7.00 |
7.25 |
| Boohoo.com - fashion fingertips |
Heat Mag 7 Mar |
5.00 |
4.00 |
4.00 |
4.00 |
4.25 |
| LG - mobile - changing fit |
Heat Mag 7 Mar |
6.00 |
7.00 |
6.00 |
6.00 |
6.25 |
| VW - tiguan - home in the city |
Times Sat 15 Mar |
6.00 |
7.00 |
6.00 |
6.00 |
6.25 |
| O2 - iphone |
Times Sat 15 Mar |
7.00 |
8.00 |
7.00 |
7.00 |
7.25 |
| Kia car - designed to change your mind |
Times Sat 15 Mar |
6.00 |
6.00 |
6.00 |
6.00 |
6.00 |
| chrysler 300c car - you can't miss it |
Times Sat 15 Mar |
4.00 |
4.00 |
4.00 |
4.00 |
4.00 |
| Toyota - RAV4 XT-R - beautiful new special |
Times Sat 15 Mar |
6.00 |
7.00 |
6.00 |
7.00 |
6.50 |
| Lexus Hybrid Drive - lower emissions |
Times Sat 15 Mar |
8.00 |
7.00 |
8.00 |
8.00 |
7.75 |
| Green & Blacks Organic bars chocolate |
Times Sat 15 Mar |
9.00 |
7.00 |
8.00 |
7.00 |
7.75 |
| Waitrose - Free range eggs |
Times Sat 15 Mar |
8.00 |
9.00 |
9.00 |
8.00 |
8.50 |
| Waitrose - Go wild range choc eggs |
Times Sat 15 Mar |
9.00 |
9.00 |
9.00 |
9.00 |
9.00 |
| G Plan to snuggle up tonight |
Times Sat 15 Mar |
7.00 |
5.00 |
5.00 |
6.00 |
6.75 |
| Clarks - enjoy every step |
Times Sat 15 Mar |
8.00 |
8.00 |
8.00 |
8.00 |
8.00 |
| Saab 93 Turbo - powerful - economical |
Times Sat 15 Mar |
5.00 |
6.00 |
5.00 |
6.00 |
5.50 |
| Flora - proactiv - lo cholesterol |
Times Sat 15 Mar |
8.00 |
7.00 |
6.00 |
6.00 |
6.75 |
| Allinson - passion baked in loaf |
Times Sat 15 Mar |
7.00 |
5.00 |
7.00 |
6.00 |
6.25 |
| New Zealand lamb - free range natural |
Times Sat 15 Mar |
7.00 |
6.00 |
6.00 |
6.00 |
6.25 |
| Wrap - Love food hate waste |
Times Sat 15 Mar |
9.00 |
9.00 |
9.00 |
9.00 |
9.00 |
| Save our bacon - pork standard |
Times Sat 15 Mar |
7.00 |
6.00 |
6.00 |
6.00 |
6.25 |
| Sainsbury's - hot x pudding |
Times Sat 15 Mar |
7.00 |
6.00 |
6.00 |
6.00 |
6.25 |
| Kettler - more work out less work |
Times Sat 15 Mar |
6.00 |
6.00 |
6.00 |
6.00 |
6.00 |
| BUPA - ring bupa see someone asap |
Times Sat 15 Mar |
4.00 |
4.00 |
4.00 |
4.00 |
4.00 |
| Apple Macbook Air - thinnovation |
Telegraph 15 Mar |
9.00 |
8.00 |
8.00 |
8.00 |
8.25 |
| Alfa Romeo - created by Italians |
Telegraph 15 Mar |
6.00 |
8.00 |
6.00 |
6.00 |
5.00 |
| Ford Focus Estate - beautifully arrange |
Telegraph 15 Mar |
7.00 |
6.00 |
7.00 |
6.00 |
6.50 |
| M&S - Autograph mac and bw dress |
Telegraph 15 Mar |
5.00 |
5.00 |
5.00 |
5.00 |
5.00 |
| M&S - per una summer wear |
Telegraph 15 Mar |
5.00 |
5.00 |
5.00 |
5.00 |
5.00 |
| TOD'S - yellow pumps |
Telegraph 15 Mar |
8.00 |
8.00 |
8.00 |
8.00 |
8.00 |
| Yeo Valley - organic 14 years tractors |
Telegraph 15 Mar |
8.00 |
8.00 |
8.00 |
8.00 |
8.00 |
| John Lewis - spring into beauty |
Times Sat 22 Mar |
9.00 |
8.00 |
8.00 |
8.00 |
8.25 |
| Skoda fabia estate - full of lovely stuff |
Times Sat 22 March |
7.00 |
7.00 |
8.00 |
7.00 |
7.25 |
| Timberland - earthkeepers - organic etc |
Times Sat 22 March |
7.00 |
6.00 |
7.00 |
7.00 |
6.75 |
| Club Med - happiness means the world 4pp |
Times Sat 22 Mar |
9.00 |
9.00 |
9.00 |
9.00 |
9.00 |
| Knorr - beef cube - Marco Pierre White |
Times Sat 22 March |
7.00 |
6.00 |
6.00 |
6.00 |
6.25 |
| Ariel clean up your act - be water wise |
Times Sat 22 March |
8.00 |
7.00 |
7.00 |
8.00 |
7.50 |
| Dolmio - taste of Italy |
Times Sat 22 March |
7.00 |
6.00 |
6.00 |
6.00 |
6.25 |
| Aga - love aga |
Times Sat 22 March |
8.00 |
8.00 |
8.00 |
8.00 |
8.00 |
| Ronseal eco diy for enviro |
Times Sat 22 March |
6.00 |
6.00 |
6.00 |
6.00 |
6.00 |
| Bosch sensor drying Gentle |
Times Sat 22 Mar |
8.00 |
8.00 |
8.00 |
8.00 |
8.00 |
| Hogan handbag |
Grazia 3 March |
8.00 |
9.00 |
8.00 |
8.00 |
8.25 |
| Calvin Klein jeans |
Grazia 3 March |
7.00 |
7.00 |
7.00 |
7.00 |
7.00 |
| Ballantyne Handbag |
Grazia 3 March |
7.00 |
7.00 |
8.00 |
8.00 |
7.00 |
| Fratelli Rossetti red shoes |
Grazia 3 March |
7.00 |
8.00 |
7.00 |
8.00 |
7.50 |
| Longchamp handbag |
Grazia 3 March |
7.00 |
8.00 |
7.00 |
8.00 |
7.50 |
| Nine West -handbag and shoes |
Grazia 3 March |
7.00 |
8.00 |
7.00 |
8.00 |
7.50 |
| Dior midnight poison |
Grazia 3 March |
7.00 |
7.00 |
7.00 |
7.00 |
7.00 |
| elizabet arden - intervene make up |
Grazia 3 March |
6.00 |
6.00 |
6.00 |
6.00 |
6.00 |
| Diet Coke break - sugar free |
Grazia 3 March |
7.00 |
7.00 |
7.00 |
7.00 |
7.00 |
| Topshop shorts |
Grazia 3 March |
6.00 |
6.00 |
6.00 |
6.00 |
6.00 |
| Nivea deodorant - energy fresh |
Grazia 3 March |
6.00 |
6.00 |
6.00 |
6.00 |
6.00 |
| D&G specs |
Grazia 3 March |
6.00 |
6.00 |
6.00 |
6.00 |
6.00 |
| Castello blue cheese |
Grazia 3 March |
7.00 |
7.00 |
7.00 |
6.00 |
6.75 |
| Nivea caregloss and shine - beauty working |
Grazia 3 March |
6.00 |
6.00 |
6.00 |
6.00 |
6.00 |
| L'Oreal -true match |
Grazia 3 March |
6.00 |
6.00 |
5.00 |
5.00 |
5.50 |
| Debenhams - Clinique - bonus time |
Grazia 3 March |
6.00 |
6.00 |
6.00 |
6.00 |
